Remember to redeem your Blue Points by the end of December
The Well onTarget® wellness program, currently available to participants enrolled in the HealthSelect of Texas® or Consumer Directed HealthSelectSM medical plans, will no longer be available after Dec. 31, 2024. The program will be replaced with Buena Vida, a new well-being program that became available to you on Oct. 1.
Blue Points deadline
If you have unused Blue PointsSM you earned through Well onTarget, you must redeem them by Dec. 31, 2024. Redeeming your Blue Points is easy through the online rewards store, which has hundreds of options.
- You can redeem a maximum of 17,325 points each calendar year. If you’ve already redeemed this amount in 2024, you don’t need to do anything else.
- If you don’t have enough points for an item you want, you can apply the points you have and use a credit card to pay the remaining balance.
Starting Jan. 1, 2025, you will no longer be able to earn or redeem Blue Points, participate in online coaching or use other features of the Well onTarget platform. Instead, enjoy your new Buena Vida portal!
Learn more about Buena Vida
Well onTarget and Blue Points will be phased out by the end of 2024, but the new Buena Vida well-being program is now available to you! Buena Vida makes it simple for you to improve your health and well-being with easy-to-use tools and resources from a convenient online portal.
On the Buena Vida online portal, you can:
- learn about your overall health,
- track progress toward personal goals,
- join state-wide fitness challenges,
- connect with your co-workers and
- earn redeemable Buena Vida Bucks when you complete healthy activities.
Buena Vida Bucks
Get rewarded with Buena Vida Bucks—up to $99 in value! Earn points in three increments:
- Start by taking the Health Assessment to earn your first 25 points.
- Complete an Annual Preventive Visit to earn 50 points.
- Download the Wellness At Your Side app for your final 25 points.
Spend your Buena Vida Bucks as you earn them on one or two smaller rewards, or save them to spend on a bigger reward.
Examples:
- Nike hat OR magazine subscription = 25 Buena Vida Bucks
- Stanley Tumbler OR Sleep Sound Machine = 50 Buena Vida Bucks
- Food Processor = 75 Buena Vida Bucks
- Fitbit Inspire 3 OR KitchenAid Blender = 99 Buena Vida Bucks
Register today at buenavidaers.com.
Note: Blue Points will not transfer to Buena Vida Bucks.
For more information about Blue Points or your HealthSelectSM wellness resources, visit HealthSelect of Texas website or call a Blue Cross and Blue Shield of Texas Personal Health Assistant toll-free at (800) 252-8039 (TTY: 711), Monday – Friday, 7 a.m. – 7 p.m. and Saturday, 7 a.m. – 3 p.m., or via live chat Monday – Friday, 8 a.m. – 5 p.m. CT. You can also communicate via secure chat and secure messaging Monday – Friday, 8 a.m. – 5 p.m. CT after logging in to Blue Access for MembersSM.